Policy version: 31 May 2026
This Privacy Policy is provided by LKR Technology Limited, a company incorporated in England and Wales with Company Number 16149049 and registered office at 124 City Road, London, England, EC1V 2NX (‘we’, ‘our’ or ‘us’), for use of our website [insert] (Website), our downloadable application BLETA (App) and our transport booking services (together, the Services).
We take your privacy very seriously. Please read this privacy policy carefully as it contains important information on how and why we collect, store, use and share any information relating to you (your personal data).
It also explains your rights in relation to your personal data and how to contact us or the relevant regulator in the event you have a complaint. Our collection, storage, use and sharing of your personal data is regulated by law, including under the UK General Data Protection Regulation (UK GDPR).
We are the controller of personal data obtained via the Website, meaning we are the organisation legally responsible for deciding how and for what purposes it is used.
This privacy policy relates to your use of the Services (including our Website and App) only.
The Website and App may link to or rely on other apps, websites, APIs or services owned and operated by us or by certain trusted third parties to enable us to provide you with Website. These other apps, websites, APIs or services may also gather information about you in accordance with their own separate privacy policies. For privacy information relating to these other apps, websites or services, please consult their privacy policies as appropriate. For more information see the section ‘Who we share your personal data with’ below.
The personal data we collect about you depends on the particular activities carried out through the Website. We will collect and use the following personal data about you:
If you do not provide personal data we ask for where it is required, it may prevent us from providing the Website to you.
We collect and use this personal data for the purposes described in the section ‘How and why we use your personal data’ below.
Sensitive personal data (also known as special category data) means information related to personal data revealing racial or ethnic origin; political opinions; religious or philosophical beliefs; trade union membership; genetic data; biometric data (where used for identification purposes); data concerning health; data concerning a person’s sex life; and data concerning a person’s sexual orientation.
Please note that we do not knowingly or intentionally collect sensitive personal data or information about criminal convictions from individuals and that you should not submit sensitive data to us.
If, however, you do submit sensitive data to us, such as if you make this sensitive data available to other users of the Website (such as by publishing it through any forum feature we may make available from time to time), we will assume that you have purposefully made any such sensitive data manifestly public.
The App will request your consent to use location services to precisely identify your location each session (i.e. each time the App is opened or has been placed in the background for more than 30 seconds). We require access to that data in order to identify your exact location for the purpose of providing you with our Services and connecting you to a Driver, or in the case of a Driver to identify Requests to Ride which are near to you.
If you do not provide your consent, we won’t be able to provide you with our App to connect you to Riders or Drivers. To withdraw your consent at any time you can turn off the localisation permissions for our App on your device.
The location services in the App will not operate unless location services/data are generally enabled on your device. You may disable such functionality at any time by turning your device’s location “off” using the device’s settings. When you allow your device to use location services/data, data will also be collected by Google in accordance with their Privacy Policy, as this is the map service we integrate to our App.
We exert no control over Google’s Privacy Policy and we therefore recommend that you consult their privacy policy for further information on how Google protect personal data. Please visit https://policies.google.com/privacy?hl=en-UK. For more information see the section ‘Who we share your personal data with’ below.
We collect personal data from you directly when you sign up for an Account on our Website or App, use our Services, contact us directly or reach out to us via social media, make submissions via the Website or App when a forum element is available, or indirectly, such as your activity while using our Website or App.
We also use cookies on our Website which may collect personal information about you. Detailed information regarding our use of cookies and similar technologies is available in our cookies policy.
Under data protection law, we can only use your personal data if we have a proper reason, for example: where you have given consent; to comply with our legal and regulatory obligations; for the performance of a contract with you or to take steps at your request before entering into a contract; or for our legitimate interests or those of a third party.
A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. We will carry out an assessment when relying on legitimate interests, to balance our interests against your own. You can obtain details of this assessment by contacting us (see ‘How to contact us’ below).
The table below explains what we use your personal data for and why.
See ‘Who we share your personal data with’ for further information on the steps we will take to protect your personal data where we need to share it with others.
We intend to send you email marketing to inform you of our services such as promotions.
We will always ask you for your consent before sending you marketing communications, except where you have explicitly opted-in to receiving email marketing from us in the past or where you were given the option to opt-out of email marketing when you initially signed up for your account with us and you did not do so.
You have the right to opt out of receiving marketing communications at any time by contacting us at [insert], or using the ‘unsubscribe’ link included in all marketing emails you may receive from us.
We will always treat your personal data with the utmost respect and never sell or share it with other organisations for marketing purposes. For more information on your right to object at any time to your personal data being used for marketing purposes, see ‘Your rights’ below.
Our App is not intended for persons under the age of 18 and we do not intentionally collect or process personal data about persons under the age of 18. If you are a child, or person under the age of 18, you should not use our Services.
We routinely share personal data with service providers we use to help us run our business or provide the services or functionalities in the Website, including developers and cloud storage providers.
For Riders, we also share some of your details with Drivers on our App so they can provide you with their services. For Drivers, we also share some of your details with Riders so they can identify you. You will be a separate controller of their data in providing their services and must comply with the UK GDPR at all times in respect of such data processing. We may also be required to share Driver personal data with local government and councils to meet our legal obligations.
We use a third party verification service, currently Yoti, to verify users of our App (both Riders and Drivers). Yoti shall process your data on our instructions.
We only allow service providers to handle your personal data if we are satisfied they take appropriate measures to protect your personal data. We also impose contractual obligations on service providers to ensure they can only use your personal data to provide services to us and to you.
We or the third parties mentioned above may occasionally also need to share your personal data with external auditors; professional advisors; law enforcement agencies, courts or tribunals and regulatory bodies; and other parties in connection with a significant corporate transaction or restructuring. Recipients will be bound by confidentiality obligations where appropriate.
If you would like more information about who we share our data with and why, please contact us (see ‘How to contact us’ below). We will not share your personal data with any other third party.
We will keep your personal data for as long as you have an active account with us and for a period of up to 6 years thereafter to comply with any accounting or legal obligations, including in the event of the pursuit or defence of legal claims. Once you have closed your account with us, we will move your personal data to a separate database so that only key stakeholders in our business on a ‘need to know basis’ have access to such data.
Following the end of the aforementioned retention period, we will delete or anonymise your personal data.
As part of the Website, we may be required to share your personal data with third parties based outside of the UK for the purpose of providing you with the Website, App and Services.
Under UK data protection laws, we can only transfer your personal data to a country outside the UK where the UK government has decided the country ensures an adequate level of protection; there are appropriate safeguards in place together with enforceable rights and effective legal remedies for you; or a specific exception applies under relevant data protection law.
For the EEA, we would rely on the adequacy finding granted by the UK to the EU under the Withdrawal Agreement; for transfers from the EU to the UK, we would rely on the adequacy regulation granted to the UK under the Adequacy Decision. For any country located outside the UK/EEA, we would rely on appropriate safeguards under the UK GDPR, such as an Adequacy Decision or an International Data Transfer Agreement.
If we could not or choose not to continue to rely on either mechanism at any time, we would not transfer your personal data outside the UK unless we could do so on the basis of an alternative mechanism or exception provided by UK data protection law.
You generally have the following rights, which you can usually exercise free of charge. For more information regarding these rights, please visit the ICO website here.
For further information on each of those rights, including the circumstances in which they do and do not apply, please contact us (see ‘How to contact us’ below). You may also find it helpful to refer to the guidance from the UK’s Information Commissioner on your rights under the UK GDPR.
If you would like to exercise any of those rights, please contact us—see below: ‘How to contact us’. When contacting us, please provide enough information to identify yourself (e.g., your full name and username) and any additional identity information we may reasonably request; and let us know which right(s) you want to exercise and the information to which your request relates.
We have appropriate security measures to prevent personal data from being accidentally lost, or used or accessed unlawfully. We limit access to your personal data to those who have a genuine business need to access it.
We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.
If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.
Please contact us if you have any queries or concerns about our use of your information (see below ‘How to contact us’). We hope we will be able to resolve any issues you may have.
You also have the right to lodge a complaint with the Information Commissioner. The Information Commissioner can be contacted at https://ico.org.uk/make-a-complaint or by telephone: 0303 123 1113.
We may change this privacy policy from time to time. When we make significant changes, we will take steps to inform you, for example via the Website or by other means, such as email.
You can contact us if you have any questions about this privacy policy or the information we hold about you, to exercise a right under data protection law or to make a complaint.
Our contact details are shown below:
Info@bletasupport.com